Whitmer’s Broadband Push Into Rural Areas Raises Questions About Michigan’s $456M Gamble

Michigan’s new internet subsidy program is a broadband push into rural areas but faces criticism for high costs and potential inefficiencies.

Gov. Gretchen Whitmer recently highlighted Michigan’s ambitious program to expand broadband internet access to underserved areas, but the initiative has sparked debate over its cost-effectiveness and strategic approach. The program aims to bridge the digital divide by providing an average of $3,329 per connection in state subsidies, particularly in rural communities. However, critics like Capital Confidential, a watchdog website, question whether this approach echoes past infrastructure programs or risks repeating past missteps.

A Bold Plan for Rural Connectivity

a dirt road through a field

Under the Realizing Opportunity with Broadband Infrastructure Networks (ROBIN) program, the Michigan High-Speed Internet Office has connected 10,000 homes and businesses and plans to expand to 71,500 more. Funded with $238 million from the federal Coronavirus Capital Fund Investment Program and $218 million in matching funds from private and local sources, the total investment reaches $456 million.

Gov. Whitmer emphasized the importance of digital access in her announcement, calling broadband necessary for education, healthcare, and employment. “Today’s announcement of the ROBIN program’s 10,000th high-speed internet connection is a sign of our commitment to building this critical infrastructure in every region of Michigan,” she said.

The technology of choice is fiber optic, which Eric Frederick, Michigan’s chief connectivity officer, described as offering superior reliability and long-term cost efficiency compared to satellite options like Starlink.

A History Lesson in Rural Infrastructure

Broadband Push Into Rural Areas

The program’s efforts resemble initiatives from the 1920s and 1930s, such as the Rural Electrification Administration (REA), which extended electrical lines to remote areas. However, critics argue that today’s situation differs significantly. Unlike electricity, where technology remained static for decades, internet technologies rapidly evolve, making it challenging to predict the best long-term investments.

Ted Bolema, a senior fellow at the Mackinac Center for Public Policy, expressed skepticism about the state’s approach. “Governments have a dismal record of delivering on the promises of economic prosperity they claim will follow when they choose the type of internet access people should have,” he said.

Fiber vs Musk’s Satellite

a rocket launching at night

At $6,377 per connection, with the state shouldering $3,329, the program’s costs far exceed those of private sector solutions. For example, Starlink, a satellite-based provider, charges $599 for equipment and installation. Bolema noted that if Michigan had opted for Starlink-style vouchers for all 71,500 connections, the total cost would have been $43 million—a fraction of the current program’s budget.

Critics also argue that state subsidies often flow to areas already served by private providers, diverting resources from truly underserved rural communities. Bolema pointed to previous Michigan programs, like the Michigan Broadband Development Authority, which failed to deliver on promises of economic growth and equitable access.

“Other agendas have hijacked these programs,” Bolema said, referencing climate mandates, union preferences, and excessive bureaucracy as obstacles to cost-effective implementation.

An Alternative Approach from Washington

Incoming Federal Communications Commission Chair Brendan Carr has suggested a voucher-based model, which would allow residents to choose their preferred provider, whether fiber, satellite, or another technology. Carr’s model emphasizes flexibility and cost-efficiency, allowing market competition to drive innovation and keep costs low.

Fiber advocates like Frederick argue that fiber infrastructure has lower maintenance costs and greater reliability over time, particularly in Michigan’s harsh weather. Still, the question remains: does the initial expense justify the benefits, especially when satellite technology continues to improve?

Broadband Push Into Rural Areas Is A Critical Issue For Michigan Farmers

Michigan’s broadband expansion is part of a national conversation about rural infrastructure and technological equity. Programs like ROBIN align with federal goals to close the digital divide, but the tension between government-led initiatives and private market solutions persists.

Impact on Agricultural Productivity

Broadband connectivity enables farmers to implement precision agriculture techniques, such as GPS-guided equipment and remote field monitoring, increasing crop yields and resource efficiency. Without reliable internet, Michigan farmers may struggle to compete in both national and global markets.

Economic Implications

Studies indicate that farmers with broadband access experience a 6% increase in farm revenue on average. This boost is attributed to improved operational efficiency and expanded market reach.

Current Connectivity Status

Michigan Ag Today points out that as of 2022, approximately 21.3% of U.S. farmers lack internet access, with rural areas like Michigan’s agricultural regions disproportionately affected. This lack of connectivity limits access to critical information and services essential for farm operations.

Government Initiatives

According to Michigan Farm News, Michigan has secured significant federal funding to expand rural broadband. For instance, the state received over $1.56 billion through the Broadband Equity, Access, and Deployment (BEAD) program to enhance high-speed internet access in underserved areas.

Access to high-speed internet is increasingly vital for modern agriculture, yet many Michigan farmers remain disconnected. This digital divide hampers their ability to utilize advanced technologies, access real-time market data, and engage in efficient farm management practices.

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Paul Austin

Paul is a writer living in the Great Lakes Region. He dabbles in research of historical events, places, and people on his website at Michigan4You.When he isn't under a deadline, you can find him on the beach with a good book and a cold beer.

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